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American Express gives merchants a playbook for AI agents at checkout

Amex will protect a Card Member from an agent error only if the agent is registered with Amex and Amex authenticates the purchase intent.

Comfort with AI agents buying falls from 52% to 15% In Amex's own survey, comfort with letting an AI agent buy falls from 52% for everyday items to 15% for electronics and appliances. A grid of 100 squares has 15 filled; a bar is 52% filled. COMFORTABLE LETTING AN AI AGENT BUY 15% high-value purchases electronics, appliances 52% everyday, low-cost items AMEX SURVEY
In Amex's own survey, comfort with letting an AI agent buy falls from 52% for everyday items to 15% for electronics and appliances.

Sources

  1. American Express Tells Merchants How to Handle AI Agents That Shop for YouStartup Fortune
AI MATTER · NEWS · AI MATTER · NEWS ·13 OCT2026

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